Florida mother Kiana Powell's grocery bill increased by about $50 from the previous month in April, as U.S. inflation reached its highest level since 2023. She has turned to digital couponing, social media groups and rewards programs to manage rising household costs before her children's summer school break.
"We probably went over about $150 to $200 in a month with the same items," Powell said. "So imagine now what my bill is going to look like starting in June when school is out."
Several grocery staples have climbed in price over the past year, according to the Bureau of Labor Statistics. The cost of tomatoes in the U.S. increased by nearly 40% compared to last year, while ground beef rose more than 14% and fish and seafood went up about 6%.
She has had to find deals online and shop at different stores for certain items depending on what is on sale at each location. She has joined several social media groups and rewards programs to develop a shopping strategy. She said rising costs are affecting gas and everyday household items in addition to groceries.
"Social media has been a great thing. That digital couponing world has really taken over the paper couponing. We all want to save money," she said. "I cannot let a deal go to waste if it's something that I am using daily."
Around 75% of Americans think incomes are not keeping up with inflation and describe the economy as "uncertain," according to a recent poll. "You can have a really great salary in your head and then once you break everything down, the wages and the economy, they're not matching," she said.
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