LOS ANGELES — A Berkeley IGS/LA Times poll released Wednesday showed Nithya Raman leading Karen Bass 39% to 28% among likely Los Angeles voters. The survey found that 33% of likely Los Angeles voters remain undecided ahead of the November 3 general election. Nithya Raman said: "We have a number of groups that we work closely with in government. I see the DSA as a partner for a lot of the work that we’ve done."
Raman stated in a podcast interview that she would be very supportive of President Donald Trump's proposed nationwide tax incentive for film and television production. "I would be very supportive of it," she said. "I'm going to take any kinds of support for this industry that we can get from any level of government. Absolutely."
Spencer Pratt, a former mayoral candidate, criticized Raman for not doing enough to help the film industry despite her support for Trump’s tax credit plan. Pratt met with President Donald Trump to advocate for a 25% federal film tax credit. Spencer Pratt said: "I got the film tax credit to the President and worked directly with Senator (Adam) Schiff to move it forward. Why isn’t Nithya doing that?." Pratt said: "I have zero political power, and I got more done in 3 weeks than she has in 3 years. If I can do it, what’s her excuse? She legit doesn’t wanna work."
California’s creative economy shed roughly 114,000 jobs, a 14% decline, between 2022 and 2025, according to a study by Otis College of Art and Design and Westwood Economics and Planning Consultants. Employment in film, television, and sound fell nearly 30% between 2022 and 2025, while traditional media jobs dropped by almost 34%, according to the study.
Karen Bass finished first in the June primary election with 34% of the vote, while Raman finished second with 29% and Pratt finished third with 25.5%. Over 217,000 people voted for Pratt in the primary election.
The Berkeley IGS/LA Times poll showed Bass with a 63% unfavorable rating and a 28% favorable rating, with 9% having no opinion. The survey was conducted online with a sample of 2,150 likely city voters between September 15 and September 20, with a margin of error of about 3 percentage points.
Bass stated that polls are a snapshot in time and that her campaign is taking nothing for granted. "I've seen a lot of polls, and one thing that we knew about all the polls that we have seen is that this is going to be a tight race. And a poll is a snapshot in a period of time," Bass said.
"We are taking nothing, not a single vote, for granted. So to every Angeleno who is still deciding, my ask is simple: Take a look at our campaign, and give me the opportunity to earn your vote. Read our plans. Come and meet me at an event. You may find that we have more in common than you expect."
As of September 19, Bass raised approximately $2.51 million total, including $1.5 million in direct contributions and nearly $1 million in matching funds, according to City Ethics Commission filings. Financial reports indicated Raman had $1.9 million cash on hand compared to Bass's nearly $1.2 million as of September 19.
Why It Matters
The poll indicates that a large portion of undecided voters are former supporters of Spencer Pratt, making his endorsement or criticism potentially influential in the general election. With 33% of likely voters remaining undecided, the distribution of Pratt's primary support could determine the outcome between Raman and Bass.
The film industry has experienced job losses, with employment in film, television, and sound falling nearly 30% between 2022 and 2025. Both candidates have outlined different approaches to addressing these economic challenges, with Raman proposing legislative and administrative changes while Pratt claims direct federal advocacy achievements.
Timeline
Karen Bass finished first in the June primary election with 34% of the vote, while Nithya Raman finished second with 29% and Spencer Pratt finished third with 25.5%. Over 217,000 people voted for Spencer Pratt in the primary election. Nithya Raman met with Arnold Schwarzenegger at his Santa Monica office to discuss issues with Hollywood, business, and civic leaders.
Financial reports indicated Nithya Raman had $1.9 million cash on hand compared to Karen Bass's nearly $1.2 million as of September 19. As of September 19, Karen Bass raised approximately $2.51 million total, including $1.5 million in direct contributions and nearly $1 million in matching funds, according to City Ethics Commission filings.
What's New
The director of the Berkeley IGS/LA Times poll stated that a large number of undecided voters are former Spencer Pratt voters from the primary. Nithya Raman stated that nearly 4,000 individual donors helped her campaign qualify for more matching funds than any candidate in city history.
Spencer Pratt, a former mayoral candidate, claimed he secured a federal film tax credit proposal with Senator Adam Schiff and criticized Nithya Raman for not achieving similar results despite her support for Trump’s tax credit plan. Karen Bass released a second campaign ad titled "Deliver" focusing on undecided voters, which has run on broadcast television and digital streaming platforms. Nithya Raman stated she is not uncomfortable with the DSA's use of the term "co-governance" or its practice of endorsing candidates and expecting elected representatives to answer to it. Nithya Raman stated she believes her message that Los Angeles is on the wrong track and not serving everyone is resonating with voters.
How Sources Differ
The UC Berkeley Institute of Governmental Studies poll co-sponsored by The Los Angel reported that a Berkeley IGS/LA Times poll released Wednesday showed Nithya Raman leading Karen Bass 39% to 28% among likely Los Angeles voters.
The primary source plus Spencer Pratt criticized Nithya Raman for not doing enough to help the film industry despite her support for Trump's tax credit.
Regarding undecided voter composition, the director of the Berkeley IGS/LA Times poll stated that a large number of undecided voters are former Spencer Pratt voters from the primary. The UC Berkeley Institute of Governmental Studies poll co-sponsored by The Los Angel reported that the Berkeley IGS/LA Times poll found that 33% of likely Los Angeles voters remain undecided ahead of the November 3 general election.
Regarding federal tax credit positions, hollywoodreporter.com reported that Spencer Pratt met with President Donald Trump to advocate for a 25% federal film tax credit. Nithya Raman reported that Nithya Raman stated in a podcast interview with Breaking Points that she would be very supportive of President Donald Trump's proposed nationwide tax incentive for film and television production.
Regarding Nithya Raman's campaign message, the UC Berkeley Institute of Governmental Studies poll co-sponsored by The Los Angel reported that a Berkeley IGS/LA Times poll released Wednesday showed Nithya Raman leading Karen Bass 39% to 28% among likely Los Angeles voters.
forum Comments (0)
No comments yet. Be the first to comment.