NEW YORK CITY — The "Jew York Pride" group marched in the New York City Pride March on June 28, 2026, receiving cheers from spectators. The 56th annual march had an estimated 75,000 participants and 2 million spectators, with the theme "For All Us." New York City Mayor Zohran Mamdani and New York Gov. Kathy Hochul were among the participants.

Dillon Perez marched with the "Jew York Pride" contingent, waving a large rainbow flag featuring a Star of David. Spectators greeted the contingent with cheers and cries of "Jewish pride." Later in the day, Perez joined a second Jewish contingent hosted by Zioness, a liberal pro-Israel group. That contingent was met with boos, and spectators shouted phrases critical of Israel.

"There's a sensitivity over this word, a Zionist," Perez, 30, said. "The way that it sparked something in the crowd was definitely different between the two, you know, that's just a fact." The Zioness contingent carried a large banner featuring the slogan "unabashedly progressive, unapologetically Zionist."

Rivka Schafer, 21, marched with the "Jew York Pride" contingent. "Things definitely have cooled down a lot in the past few years," Schafer said. "I think the Pride two years ago was pretty scary. I think this year, I was not afraid." The contingent began the day at Congregation Beit Simchat Torah, an LGBTQ-oriented synagogue, before joining the march. Members carried signs reading "We're Here, Queer, and Jewish!" and "Frum and Proud." Four security guards trained in de-escalating potential confrontations flanked the group.

The marchers were split into two groups: a youth group hosted by Keshet and Jewish Queer Youth, and an adult group led by Shalom, Dykes and Eshel. Rachael Fried, executive director of Jewish Queer Youth, commented on the participation. "It might be easy to look at the broader scope of what's going on in the country and the world, and assume that queer Jews are not welcome in pride," Fried said. "The concerns are real, and we should take them seriously, and also not let the fear of that get in the way of our Jewish queer joy."